Cutting through the noise in IoT, connectivity, and business.
From M2M to modern IoT, MVNO strategy to antenna engineering - I write about how this industry actually works, what's changing, and what's just hype. No fluff. No filler.
Who is Nick?
Over 25 years I've founded companies, distributed routers, connected devices across sectors, and watched trends come and go. I've seen the gap between how this industry presents itself and how it actually operates - and I think it's worth closing.
This site is where I write about what I know, what I've learned the hard way, and what I genuinely think.
Written from experience, not from a content calendar.
Cellular connectivity, LPWAN, multi-network SIM, eSIM and eUICC - and the gap between what vendors promise and what engineers deal with.
25 years selling and deploying industrial routers. I know what works, what doesn't, and which spec sheets are worth the paper they're not printed on.
How MVNOs actually work, roaming agreements, network selection, and what connectivity providers don't tell you in the sales call.
What's genuinely changing in how tech businesses operate, and which trends are just the same old ideas in a new jacket.
Why some traditional ways of working were actually fine, and why some "innovations" are a step backwards dressed up as progress.
Things I find interesting, frustrating, or worth sharing. Not always about tech. Always with an opinion.
Hundreds of thousands of Teltonika routers are deployed across the UK with a public IP SIM inserted and…
By Nick Appleby There is a specific kind of technical knowledge that sits in a very narrow corridor…
I was watching Bagpuss with my daughter last week. If you’re not familiar with the 1974 BBC series,…
If you want to talk about IoT, connectivity, how a business works, or just have a decent conversation with someone who's been in the industry long enough to know better - drop me a line.